Capital city: Islamabad
Population: 212 million
Area: 879. 815 km2, 25.220 km2 water area
Major languages: Urdu, English, Punjabi, Sindhi, Pashto, Balochi
Religion: More than 90% Muslim. Christianity, Hinduism, Paresism, Sikhism, and Buddhism are the other religions.
Currency: Pakistani Rupee
Life Expectancy (2018): 66.5
GDP per capita (2018): $ 1196.59
World Tourism and Travel Council (2018) predicts that Pakistan’s tourism industry has great potential to grow around US$ 39.8 billion within a decade. The present government has already vowed in its election campaign that it would promote Pakistan as “Asia’s Best Kept Secret” in global tourism market. The government is confident that tourism would be contributing Rs.1 trillion to Pakistan economy by 2025. According to World Economic Forum, direct contribution of tourism industry in Pakistan for year of 2015 was PKR 328 million constituting to 2.8% of total GDP. According to the World Travel and Tourism Council, direct contribution of travel and tourism to Pakistan’s GDP in 2016 was US$7.6 billion (PKR 793 billion), constituting 2.7% of total GDP. In 2013, 565,212 tourists visited Pakistan contributing only $298 million, which has risen to over 1.9 million tourists in 2018. By comparison, Pakistan’s domestic tourism industry is estimated at 50 million tourists who travel in the country on short trips usually between May to August. The largest tourism inflow of tourists is from the United Kingdom, followed by United States, India and China. The government is making continuous efforts to promote tourism in Pakistan and they predict that by the year 2025, tourism will contribute PKR1 trillion to Pakistan’s economy.